Design @ OkCupid, Warner Bros., MTV and more
Currently based in NYC, New York.
Archer
Product design
Location-based layer for proximity-driven user discovery.
Archer
Product design
Behavioral achievement system that signals user identity and intent.
Archer
Product design
Real-time presence broadcast to relevant matches.
Archer
Design system
Built functional product design system for Archer.
OkCupid
Product design
Create meaningful connections with deeper insights of users.
OkCupid
Design system
Modernize OkCupid brand and UI catering to new vision and target audience.
OkCupid
Product design
New subscription tier that streamline OkCupid monetization with precision.
OkCupid
Product design
Discovery in cohorts that help people connect intentionally with context.
Match Group
Management
Evaluate existing brand products and create optimization strategy.
Match Group
Management
Strategy to efficiently facilitate a multi-brand portfolio organization.
Match Group
Management
Streamline design process and roles for all teams and stakeholders at Match E&E Brands.
Match Group
Management
Consulting on Azar's product experience and design strategy for the US market.
I'm Peter, a Design Director at Match Group where I lead design across some of the world's most-used connection products. I came up through product design — years in the weeds of flows, prototypes, and research — before moving into leadership. That background shapes how I manage: I care deeply about craft, stay close to the work, and believe the best design leaders are still great designers.
Outside of work, I'm drawn to architecture, typography, and the kind of product writing that makes complex things feel obvious.
Great design leadership isn't about taste — it's about creating the conditions where talented people can do their best work. I focus on building psychological safety, clear craft standards, and decision-making processes that scale.
At Match Group, I've led multi-disciplinary design teams across product, research, and content design — partnering closely with engineering, product management, and data science to drive outcomes that matter.